MARK PARKER, President and Chief Executive Officer of Nike Inc., a multi-billion dollar footwear, apparel, and equipment supplier headquartered in Beaverton, Oregon, once summarized his challenge in The Wall Street Journal: “The question is, how do you not let your size become a disadvantage? How do you keep an edge, a crispness, a relevance?” Joerg Koch talks to Nike CEO MARK PARKER about creativity, commerce, and charity.
